Spotlight Marketing Plan

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Get the Expert Real Estate Representation You Deserve

In today’s competitive real estate market, the key to success is differentiation – doing common things in an uncommon way. In fact, differentiation from the competition has become the cornerstone of outstanding real estate service.

We are proud to deliver exceptional property marketing that is designed to quickly attract attention and showcase your property with a digital-first strategy that maximizes the modern
media marketplace. Coldwell Banker Realty is committed to ensuring that your property is uniquely positioned to sell.

Innovative Property Marketing

Professional Photography

Premium quality photography including professional editing with clear view windows, added blue skies, twilight exterior, etc.  Every photo seen on Matt's website is from his marketing.

Single-property Website

Professionally designed property website that is viewable on all devices and easily shared via social media

2d Floor Plans

Interactive floor plans help buyers familiarize themselves with the home's layout.

3d Virtual Tour

3D virtual tours can be helpful in some cases. It should be noted that this technology does not provide buyers with the same experience as an in-person showing, for example seeing nice views or hearing nature sounds.

Property Brochure

Beautiful, professionally printed property brochures with trackable QR code, to showcase your home

Mobile Brochure

URL sign rider directs drive-by traffic to your property website quickly and easily.

Youtube Advertising

Professionally produced 30-second listing ad shown during a YouTube video with optimized audience targeting

Extensive Online Exposure

Your home will be displayed on the real estate industry’s most visited websites and viewed by potential buyers all over the world

Targeted Online Advertising

Geographic targeting technology markets your property directly to local buyers online and on social media

Area Realtor ® Notification

Agents at local real estate companies in your area will be notified that your home has come on the market

Seller Update

Detailed report outlining everything that has been done to bring your home to market and maximize its exposure

Luxury Property Showcase

Featured online ad placement for $1M+ listings on The Wall Street Journal | Real Estate and Mansion Global websites

Example Listing

8720 Mason Hill Rd, Woodstock, IL 60098

Work With Matt

Get assistance in determining current property value, crafting a competitive offer, writing and negotiating a contract, and much more. Contact me today!